Non-Alcoholic Beverages Market to Hit US$ Billion by 2030, Fueled by Rising Sports Drink Demand
The Business Research Company's Non-Alcoholic Beverages Market to Hit US$ Billion by 2030, Fueled by Rising Sports Drink Demand
LONDON, GREATER LONDON, UNITED KINGDOM, February 16, 2026 /EINPresswire.com/ -- "The non-alcoholic beverages sector has witnessed consistent growth over recent years, driven by changing consumer habits and expanding product availability. As lifestyles evolve, the demand for diverse, convenient, and health-oriented drinks continues to rise, positioning this market for notable expansion. Below, we explore the market’s size, key growth factors, leading trends, and regional perspectives shaping its future.
Steady Growth and Market Size Projections for Non-Alcoholic Beverages
The market for non-alcoholic beverages has developed steadily, with its value expected to increase from $614.72 billion in 2025 to $644.11 billion in 2026. This represents a compound annual growth rate (CAGR) of 4.8%. Growth during this period can largely be attributed to rising urban consumption, broader distribution networks for packaged drinks, heightened health awareness among consumers, a surge in on-the-go beverage consumption, and a wider variety of beverage options available in the market.
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Looking beyond 2026, the non-alcoholic beverages market is forecasted to experience robust growth, reaching $789.61 billion by 2030 with an accelerated CAGR of 5.2%. This acceleration is expected to be fueled by increasing demand for functional hydration products, a stronger consumer focus on clean-label ingredients, expansion within premium beverage categories, ongoing innovations in plant-based drink options, and the growing influence of digital retail platforms. Key trends highlighted for this timeframe include a rising preference for low-sugar beverages, the popularity of functional and fortified drinks, growth in ready-to-drink formats, premiumization across product lines, and intensified efforts on flavor innovation.
Understanding Non-Alcoholic Beverages and Their Widespread Appeal
Non-alcoholic beverages are drinks that typically contain less than 0.5% alcohol by volume, designed for consumption without producing intoxicating effects. These beverages enjoy widespread popularity among all age groups, often consumed for refreshment, hydration, or as companions to meals. Their universal appeal stems from health-conscious choices and versatility in various settings.
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Key Drivers Supporting Growth in the Non-Alcoholic Beverages Market
One of the primary growth drivers in this market is the increasing consumption of sports drinks. These beverages are specially formulated to help athletes and active individuals stay hydrated and replenish nutrients lost during physical activities. The appeal of sports drinks extends beyond athletes, resonating with health-conscious consumers seeking functional hydration options.
Additionally, sports drinks contribute to market expansion through their global reach and continuous product innovation. Their presence at sports and fitness events strengthens brand visibility and consumer engagement. For example, in May 2024, Talking Retail—a UK-based convenience store sector news outlet—reported that the sports and energy drinks category experienced the fastest growth in 2023, contributing £411 million ($532 million) to soft drinks sales and accounting for 47% of total category growth. This indicates that the growing popularity of sports drinks is a significant factor propelling the non-alcoholic beverages market forward.
Regional Market Overview for Non-Alcoholic Beverages
In 2025, Asia-Pacific emerged as the largest regional market for non-alcoholic beverages, reflecting strong consumer demand and expanding distribution channels. Western Europe ranked as the second-largest market in this sector. The comprehensive market report also includes regions such as South East Asia, Eastern Europe, North America, South America, and the Middle East and Africa, providing a broad view of global market dynamics.
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